Archive for Internet Marketing

Cc and Bcc

Internet Marketingon February 1st, 2011No Comments

The Cc field is an FYI zone. For emails to business colleagues and peers, include in this field any people who need the information in te email but don’t need to reply or take action.

The Bcc field is for emails to recipients who need the information but whose inclusion or addresses you want to keep private. read more

When to Avoid Gender-specific Pronouns

Internet Marketingon January 11th, 2011No Comments

Here’s a good rule of thumb: Be specific. Use he, his, and him when talking about men and boys, and she, her, and hers when talking about women and girls. But avoid using masculine or feminime pronouns generically, as in “Every doctor must complete his residency” or “Every doctor must complete her residency.” read more

How Search Engine Works

Internet Marketingon December 22nd, 2010No Comments

The major search engines that account for most market share today are the automated type: Google, Yahoo!, and Microsoft Bing (although Yahoo! and Microsoft have reached an agreement in which Yahoo! will replace its search engine with Bing, although this hasn’t happened as of late 2009). All there, as well as other smaller search engines that exist and operate their own technology, have similar overall infrastructure as follows: read more

The World is Changing to Online!

Internet Marketingon December 20th, 2010No Comments

Business leaders know that the world is changing to Online. More customer research and transactions take place online now than ever before, and those numbers are online going to increase. Globally, the number of searches grew 46 percent in 2009. According to Jack Flanagan, comScore executive vice president, “Search is clearly becoming a more ubiquitous behavior among Internet users that drives navigations that’s not only directly from search engines but also within sites and across networks. “ read more

Your Customers are Searching. Will They Find You?

Internet Marketingon December 19th, 2010No Comments

In today’s searching world, customers turn to online search engine first. Yet many companies simply don’t realize acquiring customers from search engines should be a core business strategy. Instead, they usually focus on narrow goals, such as boosting page rankings. There oversight leave a huge channel for engaging with potential customers largely untapped. read more